
Conceptualization Stage (1974 to 1978):
Mr. Ravindra Kishore Sinha, a graduate of Political
Science and Law who started his career as a journalist and
was a leading investigative reporter and writer, particularly
as a war correspondent during 1971 war.
As a first generation entrepreneur, he initiated the security
service business by taking up the first security service contract
in 1974 when it was decided to be outsourced by an industrialist
at Ramgarh near Ranchi. It was a small contract of 11 guards
in Eastern India. SIS was born!
It was coincidental that SIS was the first security
service providing company started by a non Ex-serviceman and
a first generation entrepreneur professional in an era when
venture capital was not even conceptualized!
Formative Years (1978 to 1992):
While the guarding business grew gradually, the primary
focus for Mr. Sinha, continued to be investigative journalism
and detective services. It was during the late 70s - early
80s when rapid industrial growth led to an increased demand
for contracted security services. This was the time when the
`private security guard' started replacing the `company employed
chowkidaars' that consequently gave rise to the private security
business in India. SIS also benefited from this trend and
started developing into a full scale guarding company to meet
the growing demand.
In 1981-82, SIS, which was so far operating exclusively with
ex-army personnel, felt the need of recruitment of civilian
manpower due to increased business requirements. There was
also a pressure to have the manpower specially trained in
industrial security duties. This led to establishment of the
first fully residential training facility in the Indian private
security industry by SIS which was developed on the lines
of Police Training Academies and located at Palamu District
Jharkhand (formarly Bihar). This was the first of the many
visionary and pioneering steps taken by Mr. R K Sinha and
even today remains a unique feature of SIS amidst private
security service providers in India.
During the period 1985-90, the company experienced exponential
growth in Bihar, Jharkhand,Orrisa and West Bengal primarily
due to the fact that it received recognition as the only security
service company providing trained, regimented and disciplined
manpower. This brand equity sets SIS apart from its competitors
even today. This was also the time when SIS ventured into
new territories and commenced operations in the Northern,
Central and Southern India. Thus, in 14 years from inception,
SIS had become a major player in the private security business.
After creating a reliable supply chain for trained security
guards, the next challenge was to induct young individuals
to form the managerial cadres of the company. To meet this
requirement, Mr. R K Sinha took yet another visionary step
by launching the GTO (Graduate Trainee Officer) program that
aimed at inducting young graduates and training them in every
aspect of private security. It was envisaged that these young
trained officers in course of time would graduate into middle
level managers.
Today such officers are leading SIS business at the divisional,regional
and branch levels. This is one of the core strengths of SIS,
envied by its competitors. Needless to say that SIS has several
welfare and retention schemes in place to retain its valuable
managerial team.
These pioneering steps propelled Mr. R K Sinha to the center
stage of industry leadership and earned him recognition and
respect of hundreds of security service providing companies
in India. To meet the expectations of the industry, Mr. Sinha
established "International Institute of Security and Safety
Management" (IISSM) in 1991 in line with the American Society
of Industrial Security (ASIS International) with the primary
objective of creating the first ever industry forum of users,
providers and consultants in the Indian security industry.
The forum focused on experience sharing through conducting
seminars, workshops and chapter meeting. It also aimed at
industry representation and conducting development programs
for security professionals.
Expansion and Consolidation Phase (1992 to 2002):
In 1990s, the entry of multinational security companies
in India led to several fundamental changes in business dynamics.
The most significant amongst them was larger acceptance of
outsourced guarding as a service.
This development also altered the market qualitatively and
in commercial terms. While on one hand, these developments
led to the recognition of the industry, on the other hand,
it enhanced competition, customer expectations and pressure
on the Indian owned security companies.
Under the changed market dynamics, SIS initiated several measures
to face the new challenges of the business. Major initiatives
were taken towards re-engineering the organization and amending
the processes of recruitment, training, communication, quality
assurance and customer relationship management.
Accordingly, as a first step, the company registered itself
as the first public limited company in the Indian Security
Industry on 29 th July 1993. Another landmark step implemented
by Mr. R K Sinha in 1995 was company made implementation of
the international standard ISO 9001. SIS, today is certified
to ISO 9001:2000 standards for design, development and delivery
of its security services.
In order to further refine the business processes, in 1996,
SIS undertook implementation of the British Standards, BS
7499 and BS 7858, and got itself certified by the International
Professional Security Association (IPSA) of UK. This standardization
added significant value to the selection, recruitment and
training processes in the company and wide scale acceptance
by discerning multinational customers who required security
service providers to be of international standard. The Company
thereafter, launched its operation in Western India in 1997
and became one of the few nationwide operators in the country.
Three more training academies were added in northern and southern
regions of the country, which together with the first academy
in the east covered recruitment on all India basis and subsequent
training of personnel to provide quality security services.
The size of guarding force increased manifold and in order
to maintain non-unionized status and retention of manpower,
several welfare measures including grievance redresser process
were implemented. These have been very effective and have
prevented formation of a union till today. SIS, in the category
of leading national or multinational security service providers
in India, remains the only non-unionized workforce.
Exponential Growth Phase (2002 onwards):
The attack at the WTC in New York on 9/11 had a considerable
impact on the global security industry. The Indian market
was no exception and overnight security became a top priority
concern for most customers. This was also accompanied with
a radical change in focus and thrust of the customers towards
sophisticated and integrated security solutions.
In the changed scenario, SIS promptly mapped its present business
processes and service offerings to meet the growth opportunities.
Accordingly, a major change process was planned. In true tradition
of taking visionary decisions all through, Mr. R K Sinha,
as the Chairman & Managing Director of the company, decided
to induct professional management team to act as catalyst
for the change process. Top professionals with experience
in different industry were drawn into the company's fold and
the Board was restructured to induct eminent, professional
and independent directors. This coincided with the induction
of the second generation of the promoter family into business.
With the thrust on decentralization of decision-making and
empowerment of middle level management, the Company was restructured
to respond to rapidly changing customer demands. The cornerstone
of the change process was to shift from individual driven
organization to a system driven organization.
A major branding exercise was also undertaken to recreate
SIS as a "total security solution provider". This exercise
was backed up by creation of independent non-guarding business
divisions like C&I (Consulting and Investigation), CS
(Cash Services), ESS (Electronic Security Systems) and R &
T (Recruitment and Training). Towards meeting the business
objectives of these verticals, a divisional bifurcation of
the business was done and the organization was restructured
into corporate, regional and branch levels.
Over the last few years ,SIS has emerged as the fastest
growing companies in india (CAGR 51%) with industry best margins
and an enviable customer retention record (92%-2007).